Write Category Descriptions to Outsmart the Big Guys
SEO

Write Category Descriptions to Outsmart the Big Guys

As a small business, it’s easy to get discouraged when competing against bigger brands for online exposure. When it comes to advantages, the…

Esther Park
The Easy Guide to Understanding Sitemaps and Page Indexing
SEO

The Easy Guide to Understanding Sitemaps and Page Indexing

You’ve likely heard the terms “sitemap” and “indexing”, but if the technical aspects of ecommerce aren’t your forte, you may not be 100 perc…

Bree Dietze
3 Ways to Create a Good (And SEO-friendly!) FAQ Page
SEO

3 Ways to Create a Good (And SEO-friendly!) FAQ Page

A well-written FAQ page has two functions: it's a sales tool and it provides valuable SEO content. (It happens to do both by answering c…

Sean O'Connor
Creating Valuable Meta Information for Similar Products
SEO

Creating Valuable Meta Information for Similar Products

Meta tags send valuable information about a webpage to search engines. This information isn’t typically displayed on the page, but is crawl-…

Anjuli Desai
Demystifying the H1 Tag
SEO

Demystifying the H1 Tag

<h1>Demystifying the H1 Tag</h1> You’ve heard us talk about them during webinars, you’ve read other articles about them, and y…

Jacob King
9 Proven Link Building Strategies for Ecommerce Websites
SEO

9 Proven Link Building Strategies for Ecommerce Websites

Backlinks are one of the most important ranking signals, and one of the most difficult to acquire. Learn how to find the links that benefit…

Volusion
Setting a Foundation for SEO with Product Categorization
SEO

Setting a Foundation for SEO with Product Categorization

Proper product categorization makes your site easier to understand, both for your customers and for search engines. One of our Team Leads ex…

Dan Smullen
How to Identify & Research Your Search Engine Competition
SEO

How to Identify & Research Your Search Engine Competition

Identifying your search engine competition is certainly worth your time, but a few false steps can cost you both time and effort. We'll…

Volusion
What Google Wants You to Do When Your Products Go Out of Stock
SEO

What Google Wants You to Do When Your Products Go Out of Stock

Google's given us another little peek into what they want to see from ecommerce sites. Here's what Google's Matt Cutts had to sa…

Gracelyn Tan