Volusion Ecommerce Blog | SMB Marketing, Design, & Strategy
Dan Smullen

Dan Smullen

Dan Smullen is a former SEO Team Lead at Volusion. He applies his marketing experience to drive traffic to ecommerce websites and is passionate about the technical side of SEO and platform migrations.

4 posts
SEO

Setting a Foundation for SEO with Product Categorization

Proper product categorization makes your site easier to understand, both for your customers and for search engines. One of our Team Leads explains methods for achieving SEO success with customer-minded categorization. One of the most important yet overlooked parts of setting up an ecommerce store is organizing the category architecture

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