Volusion Ecommerce Blog | SMB Marketing, Design, & Strategy

Planning & Growth

To ensure success, you need a solid strategy for all facets of your online business. Read our posts on how to run your ecommerce business effectively.

Planning & Growth

Using Research to Improve Your A/B Tests

There’s more to meaningful test results than running incessant A/B tests. Success in conversion rate optimization requires efficient test management via a streamlined process for hypothesis development. Understanding your user is paramount to identifying the user’s friction points that fuel idea and hypothesis generation. This is why

Kathleen Lavallee Kathleen Lavallee