Amy Smith - Volusion Ecommerce Blog | SMB Marketing, Design, & Strategy

Prepare Your Holiday PPC Campaigns for Ecommerce

Are your paid ads prepped for success this holiday season? We walk you through updates ecommerce businesses should make to optimize PPC for the holidays…

Amy Smith

Social Media

3 Advantages of Organic Social Media for Ecommerce Businesses

Ecommerce businesses should plan to invest time into business social media accounts if they want to be successful. Here are a few ways this investment can benefit your brand…

Amy Smith

Paid Search

8 Google Shopping Metrics to Pay Close Attention To

Your Google Shopping campaigns are underway. But how do you know if they're really performing at their best? Examine these eight Google Shopping metrics to gauge their performance and see what you should improve…

Amy Smith

Paid Search

Setting Up Your First PPC Campaign for Your Ecommerce Store

As an ecommerce business, setting up your first PPC campaign can seem like a daunting task. Luckily, we’ve put together a quick guide to creating your first PPC campaign…

Amy Smith

Paid Search

A Brief Introduction to Google Shopping Campaigns

If you’re looking for ways to boost the visibility of your products and increase conversions, your ecommerce store might benefit from running Google Shopping Campaigns…

Amy Smith

Paid Search

How to Make Social Media Ads Work for Your Business

Social media advertising can be a major help for your business. We explore the top platforms for ecommerce social media ads and best practices to keep in mind when creating your social advertising strategy…