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Digital Advertising

Expand the reach of your ecommerce business to new audiences with digital ads. Check out our helpful posts on PPC, shopping feeds, and more.

Digital Advertising

5 Google Merchant Center Suspensions and How to Avoid Them

Recent changes to the Google Merchant Center could mean suspensions for unwary merchants. Learn about the 5 most common Merchant Center suspensions and how to overcome them. Any Google Shopping merchant would cringe to find an email in their inbox that begins with the words: “Dear Google Shopping Merchant, It

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Digital Advertising

Automate Your Ads Using AdWords Scripts

Learn how to create dynamic ads with countdowns and automated keyword strategies using AdWords scripts. One of our PPC specialist will show you how to take advantage of this powerful technology, even without a background in coding. What are AdWords scripts? AdWords scripts are powerful tools you can use to

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Digital Advertising

10 Resources for Improving Your PPC Marketing

Looking for ways to get more return for your PPC investment? We've collected 10 of our favorite search marketing resources. Paid search flexes both the analytical and creative sides of your brain, but on any given day the PPC can be turned upside down. Google, as well as

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Digital Advertising

PPC & Humor: The Good, The Bad & The Funny

For better or worse, humorous advertising sticks in your audience's minds like nothing else. Learn from the success and mistakes of others as we explore humor in PPC advertising. The timeless adage “laughter is the best medicine” definitely holds some truth.  It’s positive, does great things for

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