Yesterday, March 8, 2015 marked the 20th anniversary of International Women’s Day, a day devoted to celebrating the achievements of women in business and politics. Motivated by the desire for gender equality, one of the main goals of this globally celebrated day is to close the gaps between men and women’s rights by empowering women to launch and grow new businesses, and to compete in the global marketplace.

While a woman leading in business is definitely not breaking news, the increasing demand for products and services across numerous industries in the online marketplace has created new opportunities for women entrepreneurs. When starting your own online business and pursuing your passion is more accessible than ever - all you need is a computer, an idea, a learning spirit and hard work.

Every day at Volusion, we get to meet and work with entrepreneurial women who are forging their own paths and investing in their personal success by starting an online business. If you’ve been thinking about starting one of your own, be sure to check out these business advices from some of the inspiring women who have built their online store using Volusion ecommerce software.

Never give up on your dreams! I just opened the store I’ve been dreaming of forever!

Shauna, K Heart Tack

“Get a great business couch and surround yourself with positivity and energy. And ignore anyone who dares to suggest that you should get a ‘proper job,’ you can laugh at them later!”

Chantel, Equichoice*

“First, if you do not have a product or service, do your research. Consider the market, the supplier, and whether you will carry inventory or drop ship. Decide how much time you have to devote to your business. If you are still working, consider how you will balance a job and a business. Be sure your goal is not just to make money, but to provide a product or service. Poor customer service will kill your business, so be sure you are willing to give time to your customers. Keep in mind the three P’s: Patience, Persistence and Perseverance. There will be times when everything goes wrong and you may want to give up, but if you believe in what you are doing, keep at it, pick up the pieces, and try again.”

Kathleen, Rolling Library Ladder Kits

“Take it slow, steady and be realistic in the very beginning. You don’t need the fastest laser printer on the market to print out that one invoice your first week in business.

Sheila, Casting Keepsakes & Proud Body

“Stay small! Don’t overextend your business by growing it too quickly.”

Andrea, Comforts of Home

“My advice is to get a great partner (mine is my husband) and be a great partner. Find someone who picks you up when you’re down and helps pick up the pieces when things fall apart. Together, you can help each other with your weaknesses and help balance work with the rest of life. Being a great partner means listening to what others have to say and encouraging others to think, dream and envision!”

Diane, Colorado Ski Shop

“Your business is what you make it – you get out of it what you put in. Customer service is the #1 most important aspect of your business.”

Kay, KWMC Motorcycle Boutique*

“Women Entrepreneurship should be called Survivorship. We all have that in us by nature; it’s just about the vision of what we can attain, not where we have been. Running my own business has nurtured my creative thinking and sharpened my people skills. It’s all about taking care of the customer, sometimes 24/7!”

Denise, Rustic Sinks

*In the process of migrating to Volusion

Do you any advice for aspiring business women? Let us know in the comments below.