Elisabeth Newell is a Technical Content Strategist at Volusion. With over five years in the SaaS industry, she is passionate about helping small businesses learn how to succeed.
What do you do when your business receives a negative review? Learn the best ways to respond and, hopefully, turn an unhappy customer into a repeat customer…
It is critical to have a process for online reputation management so that your business can build trust with potential customers. Learn how to begin your strategy here…
Wondering how running A/B tests can benefit your ecommerce store? We break down what exactly A/B testing involves and why you should try it…
Online reviews can go a long way in convincing prospective customers to purchase. Here's how to get more reviews for your ecommerce business and products…
After running a promotional campaign, you'll want to know how beneficial it was for your business. Our post highlights several metrics you can use to gauge how well your campaign performed…
Looking for ways to increase interest in your products between major holidays? Harness the power of minor holidays by marketing with these creative strategies…
Chargebacks can be a serious disturbance for any business—even the best-intentioned businesses are vulnerable. Learn more about chargebacks and how to prevent them here…
Structuring deals is a creative process requiring clever marketing. Take a page out of a consumer behavior book to learn about the power and psychology of discounts…
Acquiring or retaining customers—which should you focus on to position your business for success? Read our post to find out, and pick up some tips for each strategy…
