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How to Plan Revenue-Driving Ecommerce Initiatives

How to Plan Revenue-Driving Ecommerce Initiatives

How to Start Selling to Customers Internationally

How to Start Selling to Customers Internationally

6 Best Practices for Ecommerce A/B Tests

6 Best Practices for Ecommerce A/B Tests

A Brief Look at Ecommerce Bounce Rate—and How to Curb It

A Brief Look at Ecommerce Bounce Rate—and How to Curb It

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Inspire Brand Trust With User-Generated Content

Inspire Brand Trust With User-Generated Content

Best Practices for Improving Your Email Deliverability

Best Practices for Improving Your Email Deliverability

The 6 Grammar Rules You Can (and Should) Break

The 6 Grammar Rules You Can (and Should) Break

The 5 C's of Marketing: Situation Analysis Template

The 5 C's of Marketing: Situation Analysis Template

  • Email Marketing
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The 5 Best SEO Books of 2020

The 5 Best SEO Books of 2020

How Entrepreneurs Can Deal with Failure (Large or Small)

How Entrepreneurs Can Deal with Failure (Large or Small)

How to Overcome the Lesser-Known Challenges of Running an Ecommerce Store

How to Overcome the Lesser-Known Challenges of Running an Ecommerce Store

The Top 5 Books to Read About Design

The Top 5 Books to Read About Design

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Meet Andrea Kinnison.

Andrea Kinnison is Volusion's former Content Strategist. She enjoys going hiking and eating sushi, but not doing both at once.

  • Share Andrea Kinnison's articles
How to Write Great Emails for Ecommerce
Marketing & Promotion

How to Write Great Emails for Ecommerce

Write great emails with these tips…

Andrea Kinnison
Seven Last-Minute Tips for Dominating Black Friday and Cyber Monday
Holiday Planning

Seven Last-Minute Tips for Dominating Black Friday and Cyber Monday

It’s time to batten down the hatches for Black Friday and Cyber Monday! Here's how to get ready.…

Andrea Kinnison
The 3-Step Guide to Intelligently Diversifying Ecommerce Products
Products & Presentation

The 3-Step Guide to Intelligently Diversifying Ecommerce Products

Diversify your store to increase sales…

Andrea Kinnison
Your Get-Started Guide to Email Marketing: Defeating that Overwhelmed Feeling
Marketing & Promotion

Your Get-Started Guide to Email Marketing: Defeating that Overwhelmed Feeling

Does the concept of email marketing seem scary or overwhelming? We break down the basics you'll need to start effective email marketing for your small business…

Andrea Kinnison
The 7 Best Tactics for Gaining Repeat Customers
Customer Acquisition & Retention

The 7 Best Tactics for Gaining Repeat Customers

Learn how to keep shoppers coming back for more…

Andrea Kinnison
How to Start an Online Boutique
Start an Online Business

How to Start an Online Boutique

Learn all about starting an online clothing store…

Andrea Kinnison
Is Presidents Day the Next Black Friday?
Holiday Planning

Is Presidents Day the Next Black Friday?

Learn more about why this might be a great sales day for your store…

Andrea Kinnison
Five Email Metrics You Should Be Tracking
Marketing & Promotion

Five Email Metrics You Should Be Tracking

Email has one of the highest ROIs of any marketing channel, but many entrepreneurs don’t know how to measure their email’s performance. The…

Andrea Kinnison
Handy Tips for Creating a Budget + Beefing up Your Savings
Financial & Legal

Handy Tips for Creating a Budget + Beefing up Your Savings

Whether you’re starting a new business or saving for a trip, creating a budget is a best practice that will also prove to be your best frien…

Andrea Kinnison
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