Top 5 Reasons Why People Follow Your Brand on Social Media

Most businesses know the importance of a strong brand presence on social media, but many never think about the "why". In this episode of Two Minute Tuesdays, Matt shares the top 5 reasons why people like and follow your brand on social channels.

 

So before you get started with a Facebook business page, launch a corporate Twitter account or start using Pinterest for your ecommerce site, watch this video explaining the top reasons why people are interested in your social profiles. From getting exclusive coupons to accessing company news, you may be surprised at what motivates your followers to follow brands on social media. From there, you can form a better social media strategy to target future followers and grow your presence across your channels.

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Matt Winn

Matt Winn was Volusion’s Senior Brand Manager, where he helped oversee branding and communications efforts. Matt has created hundreds of articles, videos and seminars on all things ecommerce.