Twitter recently announced the unveiling of some new features to its platform. These mostly include media sharing, new navigation, and design enhancements. Continue reading to learn more about this important development.
Tweeting is about to get a little tweeter, er, sweeter. In an effort to increase the amount of time spent on the social media site, Twitter is adding several new enhancements to their platform.
The most important addition includes the embedding of media files, like photos and videos, directly onto Twitter. (Makes you wonder how the folks at TwitPic are feeling right now.) Direct embedding will keep people on Twitter longer, as opposed to moving to third party sites like YouTube. Clearly, this extra time on site is a big bonus for potential advertisers on Twitter.
Next, the Twitter team has revamped the layout of their platform to make the experience more user-friendly. Of particular interest is the removal of the “more” button to see more tweets. Once these new enhancements are fully released, you’ll be able to scroll through an endless stream of tweets on any given profile, saving you time and headaches. You’ll also notice that they’ve added a more robust timeline that’s easier to digest.
Even more, the Twitter home page will undergo a complete redesign, and you’ll be able to view profiles while you’re scanning through various tweets.
There are a couple of other noteworthy goodies in Twitter’s blog announcement.
But don’t get too excited just yet – these new releases have only been unveiled to about 1% of users so far. The expected roll out is due over the next few weeks.
Happy selling (and tweeting)!
-Matt Winn, Online Communications Specialist, Volusion