As an online business owner, the holidays can be quite an undertaking. Check out this post for five tips to help keep stress away this busy season.
As an online business owner, the holidays can be quite an undertaking. On one hand, you have what’s slated to be the biggest season to date for ecommerce sales, a hugely crucial period for your online store. On the other hand, you have all the holiday festivities, along with the loved ones they bring in tow. Sound a little stressful? It doesn’t have to be. With the right balance, you can navigate through the holiday season with as little stress as possible.
Here are five tips to help you stay sane during the holiday rush:
1. Be good to your body
Ah yes, the ever-present “take care of yourself” tip. You’ve seen it everywhere but it merits repeating, especially to entrepreneurial types. Be sure to pay special attention to sleep and exercise this season, because they can make all the difference. Studies have repeatedly shown that when people get enough sleep, they’re more focused, can better handle stress, are generally happier and benefit from a whole host of other perks. Likewise, exercise has been shown to be a natural stress buster, as well as an all-natural mood booster.
When it comes to your business: Resist the urge to burn the midnight oil during the holidays. Believe it or not, it’ll benefit you more to get the right amount of sleep than to stay up late making last-minute adjustments to your website. So take steps toward implementing healthy sleep habits and really make getting your beauty rest a priority.
2. Plan ahead
Just like athletes visualize themselves crossing the finish line, looking ahead and planning your holidays can make for a hugely successful season. Take a look at everything you want to accomplish and set aside time for all your prep work. Figure out what days and times you’ll be shopping, cooking or wrapping particularly large presents. And although this planning doesn’t guarantee things will go perfectly, it does give you an outline to fall back on should you need to.
When it comes to your business: Focus on getting all of your ducks in a row before sending out your holiday email blast and getting the seasonal . Whether it’s figuring out your next coupon campaign or how you’ll handle the increase in traffic, you want to sent aside some time to strategize.
3. Surround yourself with loved ones
When things get stressful, it’s tempting to wall yourself off from the world. However, this doesn’t really help reduce holiday stress. In fact, it could make it worse. So make it a priority to spend time with family and friends. Use the time to decompress, catch up and shower your loved ones with attention and appreciation.
When it comes to your business: Since the holidays tend to switch up established routines, make sure you’re especially tuned in with your employees’ and coworkers’ needs and schedules. And don’t forget about keeping your customers in the loop too! Share your seasonal posts, promote your discounts and make your holiday availability clear on your website.
4. Don’t overdo it
Never is extreme indulgence more tempting or more likely than it is during the holidays. Food, drink, people – it’s all there in ample quantities. However, don’t feel like you have to say yes to every single holiday party or cook yourself into oblivion. Instead, try taking a minimalist’s approach and do only what you need to. Now isn’t the time to take on additional projects nor burn yourself out for the sake of checking off one more thing on your list, especially when there’s so much out there to slow down for and enjoy.
When it comes to your business: If you know things will be much busier than usual, consider delegating tasks or hiring extra help so you don’t overwork yourself. Additionally, take a hard look at what needs to be done and see if any tasks can be consolidated so you won’t be stretched too thin.
5. Stay thankful
Remember: It’s the holidays! And whether or not you’re traveling, cooking or shopping this season, there’s a ton to be thankful for. Often if we’re feeling overwhelmed, simply reminding ourselves of what we have can help ground us. Plus, few things are a more effective remedy for any holiday blues than positivity.
When it comes to your business: Take a moment to mentally thank your customers and all those who support your business, or take inventory of all the things your business has done well this year.
With these tips in mind, we hope your holidays will be as stress-free as they are successful. Have any other stress-busting tips for online business owners? Let us know in the comments below.