Have you bought an Obama t-shirt or bumper sticker? If so, you’ve been to store.barackobama.com, the official Barack Obama store. The Obama camp hired Tigereye Designs to set up their shopping cart with Volusion’s eCommerce software. The presidential hopeful raised $32 million in January alone, a record for any candidate ever in a presidential primary. According to what Obama fundraisers told TechCrunch founder Michael Arrington, 88 percent of this was raised online through this store and Obama’s official website.
How has the Obama camp prepared for Super Tuesday? The Obama store offers specific t-shirts for each state holding a primary on Super Tuesday. If supporters are not in these states, the store also offers an array of shirts for men, women, and infants.