Off the beaten path in Marietta, Georgia, is John Drummond’s 3,200 square-foot banjo store, with more than 600 banjos in stock. John has banjos for every type of bluegrass fan, from first-timers to professionals. His vast inventory and true love for the music has drawn visitors from all over the world. Launched online in 2003, Banjo.com quickly became a recognized leader in the bluegrass music industry. John was able to expand his product line to serve the needs of all bluegrass musicians. “We discovered that most banjo players also play other instruments,” John explains, “so we added the full line of bluegrass instruments (banjos, fiddles, bass fiddles, dulcimers, dobros, guitars, mandolins and harmonicas) as well as related accessories and training materials.”
Initially, Banjo.com was hosted by Crystaltech, using the Australian-based shopping cart VP-ASP. Eventually technical issues plagued the site causing them to lose business and in 2008, John began searching for another provider. “I shopped around,” he said, “and Volusion had the most credible, and most affordable, solution. They were able to migrate us to their platform faster than anyone else could.” John did not have the time to move his site over himself, so he hired Volusion’s Professional Services Team. He recalls, “I was delighted with the outcome. We desperately needed to move away from our old site, and it was completed with focus and precision. It all worked when we went live. I couldn’t have asked for more.”
Since coming to Volusion, Banjo.com has enjoyed greater reliability and success than ever before. John tells us, “Compared to what we came from, Volusion is a major leap into leading-edge technology. It offers new functionality that we just didn’t have a year ago. I used to submit a request to our developer, and if it was critical, he’d drop everything to get it fixed. If it was a standard to-do item, he would complete it as he could. The list grew and things weren’t getting done. When I asked Volusion for help with small projects, they were each completed a couple of days after I submitted them. Wow! I was not used to that level of service.”
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-Kate Pierce eCommerce Specialist