5 Reasons Why Google Hates Your Ecommerce Site

Google got you down? You’re not alone – it’s often hard to appease the search gods.

Fortunately, you can put your ecommerce site in good graces search engines by following some basic SEO strategies. To get started, it’s a good idea to start with what you’re doing wrong. Watch today’s episode to learn five easy ways to improve your site in the eyes of Google.

Happy selling!
-Matt Winn, Volusion


Matt Winn is Volusion’s Senior Brand Manager, where he helps oversee the organization’s branding and communications efforts. Matt has created hundreds of articles, videos and seminars on all things ecommerce, ranging from online marketing to web design and customer experience. Beyond being a certified nerd, Matt is an avid college football fan, enthusiastic home cook and a self-admitted reality TV junkie.

4 Responses to “5 Reasons Why Google Hates Your Ecommerce Site”

  1. Susan Gimbel

    My http://www.gimbelbusiness.com does NOT open up to my sitecube account. What is wrong? My records show I am not due to renew/pay until Jan 11, 2014.

    • Gracelyn Tan

      Unfortunately, we’re not affiliated with Sitecube in any way, so I don’t have that answer for you. 🙁 However, if you have a Volusion store, PM our Volusion Facebook page or direct message our Volusion Twitter with your Volusion account info (name it’s listed under, domain name or email it’s associated with) and we’ll get everything sorted out.

  2. Mark

    Can you recommend a couple of company who can build our ecommerce website in metro New York using your program?

  3. Simply Hobbies

    Regarding item 4) Alt Text – The volusion system is awesome for adding alt text to product images as it has a simple data field in the product admin and for most other site images it can be added using the on-page editor…BUT… there are two images within my template – ‘Free Shipping icon’ and ‘1×1 spacer.gif’ that score me bad marks (using SEO adviser sites such as aboutus.org) as they appear all over the place and I can’t find how to add alt text to these unilaterally. Any advice how to do that? I can find the 1×1 spacer on-page and add the alts to each one, but on a site with 2000+ products it’s going to get tedious.


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