Category pages occupy an unusual position in an ecommerce site’s hierarchy. Read on to learn how to transform them from obligatory audience stopovers to powerful landing pages…
We’re happy to announce that Volusion has emerged from Chapter 11 bankruptcy protection! Read about our plans for the future and our commitment to our merchants moving forward…
Meet Sandra Nguyen, Volusion's VP of People & Culture, and see what she has to say about Volusion's workforce and how to keep employees engaged during the pandemic…
Whether it’s long and complex or short and simple, a well-executed marketing strategy can help you plan ahead, analyze results, and make adjustments as needed…
With holiday selling complete, you’ll likely experience more return requests than usual. Check out our guide to help improve your return process…
Acquiring or retaining customers—which should you focus on to position your business for success? Read our post to find out, and pick up some tips for each strategy…
We interviewed Volusion merchant Joshua Coenen about his experience as an ecommerce business owner. Here's what he had to say…
Email marketing is an essential part of any business. Here are some of the most common types of emails that successful ecommerce businesses use in their email marketing strategy…
Meet Mia Pruett, Volusion's Head of Search Marketing for Studio, and hear what she has to say about the ecommerce industry and search marketing for 2021…
Brands using social media to drive revenue often notice excellent follower metrics, but low conversions. Here are ten conversion-driven tips to get you increase purchases through social…