Analytics & Performance | Volusion Blog Posts

A Brief Look at Ecommerce Bounce Rate—and How to Curb It

High bounce rates may indicate that your ecommerce site is not meeting the needs of your target audience—or reaching them at all. We explore bounce rate, its causes, and how to mitigate them…

Volusion Staff

Analytics & Performance

Google Analytics Basics: Your Starter Guide to Finding Helpful Reports

Becoming familiar with Google Analytics will give you a leg up on the competition and help you provide a better user experience for visitors. See our favorite reports here…

Meg Nanson

Analytics & Performance

6 Best Practices for Ecommerce A/B Tests

Ensure that your ecommerce A/B test is being run as strategically as possible by considering these best practices for A/B testing…

Elisabeth Newell

Analytics & Performance

How to Run an A/B Test for Ecommerce Businesses

These days, A/B testing with a dedicated tool is easy, but there are certain actions to keep in mind as you set up your test. Check out our post on running a successful A/B test for your ecommerce site…