It's no secret that Amazon is a behemoth that is gradually infiltrating almost every aspect of the ecommerce market. So it shouldn't come as a surprise that the online retailer is expected to rake in nearly half of all ecommerce funds in 2018. This chart from Morgan Stanley breaks down the numbers to expect this year:
The data shows that ecommerce sales are projected to make 12-13% of all retail sales this year...and Amazon will likely get a whopping 5-6% of that business. To parse it out: Amazon is slated to rake in 46% of ecommerce sales in 2018. So what should ecommerce store owners be doing about it?
1. Set Up Your Store with Amazon
First, you'll want to make sure your Volusion store is fully integrated with Amazon. Our Amazon Pay feature makes that easy, enabling Amazon customers to seamlessly check out from your storefront.
2. Learn the Basics
Once you're set up with Amazon Pay, you'll also want to get familiar with the basics of Amazon sales. Luckily, we've got you covered. Head on over to this post to see the basic information you need to know before selling on Amazon.
3. Start Selling
Now it's time to start raking in the sales. There are a number of factors that can affect your Amazon experience, and this guide will walk you through a number of the most common ones. Additionally, you'll want to make sure your listings are properly optimized so that shoppers can easily find your store. Once you have the basics down, you should be selling in no time.