5 Tactics to Combat Negative Customer Reviews

We all know that customer reviews are becoming an increasingly important part of the buying process. In a world of social media and review sites like Yelp, shoppers are looking for second, third and even fourth opinions before making a purchase. This means that you should work to actively grow your review base, but in the process, you’re bound to get a negative review or two along the way.


And while this may seem like an issue at first, there are several ways that you can turn a negative into a positive. To learn five of my favorite tricks, check out this quick video.

Questions? I’m at your service – just leave me a comment in the box below!

Matt Winn

Matt Winn was Volusion’s Senior Brand Manager, where he helped oversee branding and communications efforts. Matt has created hundreds of articles, videos and seminars on all things ecommerce.