Letter from the CEO: What’s Happening at Volusion

Things are moving at a rapid pace here at Volusion Headquarters. To learn more about these exciting developments, check out this update from our CEO, Clay Olivier.

We’re only halfway through the year, but it’s already been an exciting one for us and our customers. Beyond enjoying significant growth in our merchants and staff, we’re constantly fueled by the innovative ideas that you as entrepreneurs and business owners bring to selling online.

In fact, between April 2011 and March 2012, our customers processed $2.4 billion dollars in online commerce. Impressive accomplishments like this motivate us to keep paving the way for the ecommerce industry. To do so, we’re continuously focused on improving our platform, rolling out new features, and supporting our business owners by providing the best customer experience possible.

I wanted to take a moment to update you on some important developments happening within our organization and how they’ll affect your business:

  • Earlier this month, we welcomed Steve Krebsbach, Vice President of Information Technology, to lead our IT and Operations teams. Steve will be responsible for engineering and operating Volusion’s robust cloud infrastructure.
  • As part of our efforts to improve the technological foundation for you and your business, we plan to double our IT staff in Q3.
  • Additionally, we’ve added 50 new roles across all departments in Q1 alone, with employees coming from top companies like Google, Groupon, Zynga and Apple.
  • We’re making significant investments in Support over the next 30 days, increasing our Support Concierge staff by 20% and introducing new tools that will help get questions to the right Support Concierge at the right time.
  • With over 35,000 online stores calling Volusion home today (a 50% increase over last year), we need to expand our space to support business growth and operations. We’re currently securing 75,000-square-feet of office space to ensure we continue to grow with you.
  • We’re also working on some exciting product developments, so look for more announcements in the coming months.

I also wanted to reflect on some recent enhancements we’ve made to our product to help you better succeed as a business owner:

  • At the beginning of this year, we introduced new integrations to directly connect stores with Pinterest and other social media and email services.
  • In Q4 2011, we partnered with Akamai to improve storefront load times for customers by 60%.
  • We introduced “Deal of the Day” to the Volusion platform, which enables you to create and share daily deals with your customers.
  • We’ve partnered with industry-leading companies like Constant Contact, MailChimp, FedEx, Moo and LegalZoom to help you do more with your Volusion store.

We have an exciting year ahead, and I look forward to sharing more upcoming developments within our organization. Thanks for your continued support, and we wish you the very best with your online business.

Sincerely,
Clay Olivier, CEO, Volusion

About 

Try Volusion's award-winning ecommerce software to build your online store and sell products. Volusion merchants have generated over $21 billion in sales, that's 4x more sales than our competitors' merchants.

31 Responses to “Letter from the CEO: What’s Happening at Volusion”

  1. Ken

    We are new to eCommerce, but wanted to thank you for your fantastic customer support. As we continue to build out our site, your customer support has been off-the-charts awesome! Keep up the good work.

    Ken
    The Cornestone Collection

    Reply
  2. Michael Pinckney

    Thanks for the update. I want to second the comment above suggesting that you host a users conference. This is a great idea.

    On a different note, I want to request that you add help content that provides an overview of the system, it’s different parts, how they work/interact, and at a high level what can and can’t be changed. I’m a tech savvy end user, but not a developer, and my learning would have been dramatically faster if I could have found a good overview. I would appreciate the opportunity to talk to a program manager to explain this request with greater specificity.

    Thank you.

    Michael

    Reply
  3. victoria syvestre

    Integrations with other companies sounds exciting, can there be a section where we can read about them and find out about their services? So far I have only been contacted by one company who is not on the list, to assist with site redesign (they have a list on their website of all the Volusion stores they have redesigned….) I would prefer NOT to have to wait for a salesman to contact me, especially if there is a service that I need yesterday.
    Otherwise I truly appreciate everything at Volusion so far, except the phone wait music? talk? *sigh* Please change that.
    Thank you so much Volusion!

    Reply
  4. Lisa LePaige

    I am new to Volusion. So far, tech support has been extremely helpful.
    Looking forward to more exciting things to come. Love the strategic partnerships and one click integration with social media. Let me know when youre ready to add live auction capacity or bidding and I would be happy to add input.

    Reply
    • Clay O.

      Hi Lisa, welcome to Volusion! Glad to hear that the support team has been helpful to you I’ll be sure to pass the kind words their way. We’re always looking for ideas for new features, so please feel free to add yours on our Ideas page at ideas.volusion.com and we can take it from there. I hope you have the utmost of success with your new online business. Thanks, -Clay

      Reply
  5. Cedar

    I’m very happy to hear about your efforts to improve the platform, because it really needs it. The first quarter of 2012 saw some massive problems with your software that cost our business a lot of money and customer goodwill.
    We were (and potentially still are) looking carefully at alternatives, even though we only switched to your platform a year ago. Fortunately, in the last few months it seems like you’ve been able to tame some of the demons and we’re cautiously optimistic that things are improving. Just one suggestion going forward, get the best software QA people you can find (don’t outsource to India!) and give them the power to make sure your software works properly. I speak from experience having managed a software development company that was controlled by developers. It was only after we got proper QA in place with the power to say no, that we finally got the problems under control, and it took about a year.

    Reply
  6. Phil

    Please fix you backend. The last ‘upgrade’ was a huge step backwards in usability and efficiency. It’s pretty at the expense of useful. There are some very bad UI elements that only a rookie programmer would make.

    Reply
    • Scott

      Phil hit the nail on the head with that one.

      Volusion definitely needs to fix the backend. Those birdbrained “improvements” to the backend were mind-boggling. Aside from that major snafu, Volusion is a terrific ecommerce platform.

      Reply
      • Clay O.

        Hi Scott, thanks for your feedback. Our goal was to create a cleaner interface that would make things easier for our customers, and we’re continuing to pursue that as we enhance our product. We’re diligently working to strike that key balance between the robustness of our software and ideal usability for our wide range of client needs. We’ll be sure to keep your idea in mind as we push forward. Thanks for your continued business with us; we’re happy to help however we can. -Clay

        Reply
    • Clay O.

      Hi Phil, thanks for reading and for your thoughts. We’re always working to improve our user interface in every way possible and have rapidly grown our UX team to ensure that this is the case. They, along with myself and our Product team leadership, are excited to continue pushing our interface and usability to the next level. Keep an eye out for future developments in this area. Thanks, Clay

      Reply
  7. Dawn

    You spoke of Mail Chimp, but to date there has been no announcement that states that it integrates with Volusion. To date, it doesn’t.

    Reply
    • Clay O.

      Hi Dawn, you can use our import/export tool to make the exchange of data between Volusion and Mailchimp much easier for you. To learn more, take a look at this article from our Knowledge Base: http://support.volusion.com/article/using-mailchimp-volusion. Best of luck with your email marketing efforts and I wish you the best with your online store. Thanks, Clay

      Reply
  8. Fadi

    What an exciting time to be on board with Volusion!

    Reply
  9. Brian McGrath

    I like working with your company they do great work.I am a distributor for industrial products.I feel we have great potential for e commerce.It’s difficult
    Dealing with so many departments always by e-mail or phone I’m open to coming down to volusions office but would be nice if you had a outside salesforce that we could speak live instead of phone all the time? Any chance of that happening?

    Reply
    • Clay O.

      Hi Brian, thanks for the kind words. We’re glad to be doing business with you as well, and the potential for ecommerce success is definitely there. We will keep this idea in mind as our team and client base continues to grow. Thanks! -Clay

      Reply
  10. Yvonne Hazaert

    Hello,
    I was just wondering if the Volusion image zoom will be upgraded anytime soon?

    Much thanks,
    Yvonne Hazaert
    PoshPupShop.com

    P.S. Thank you for your support and all of the recent enhancements!

    Reply
    • Clay O.

      Hi Yvonne, glad that you’re a fan of these improvements. We’re excited to keep the momentum going by adding even more enhancements to help your business better succeed online. Regarding our vZoom tool, could you please help us make it better by providing your suggestions on our Ideas page at ideas.volusion.com? Our Product team will be able to get a better idea of what you’re looking for from there. Thanks for trusting your online business with us. -Clay

      Reply
  11. Laura

    Looks like some great new things happening at Volusion!
    See if you can get a deal with icontact too 🙂

    Reply
  12. Patrick Elie

    Great job on all the new stuff. Why not fixed the product return system. Credit card processing. And have multi child add to card with product option photos. Forget Pinterest get the basics done. Deal of the day does not work if you have child products. Think more basic.

    Reply
    • Clay O.

      Hi Patrick, thanks for your encouragement on our new developments. It’s my hope that they’ll make life easier for you and your online business. When we added the Pinterest button, we did so because it was one of the most highly requested features from our customers. We do our best to provide our customers with the features and enhancements that they’re looking for, but the basics are always something that we strive to improve. To help our team better understand your specific product and features request, please drop us a note at ideas.volusion.com so we can help craft our product roadmap to better address everyone’s needs. Thanks again for allowing us to host your online store – best of luck throughout 2012. –Clay

      Reply
  13. Martin Whitfield

    We were told buy the sales staff in the UK that there was going to be an Ebay Connection designed and would be running by the end of Q1 but yet i have heard nothing about this, Can you shed any light?

    Reply
    • Clay O.

      Hi Martin, thanks for the comment and for your business. We’re working on developing new integrations with multiple partners, so please keep an eye out for what’s to come. Thanks! -Clay

      Reply
  14. Howard Bernstein

    Glad to hear all this good news.

    Is any consideration being given to providing integration for the Google Trusted Stores program? I think this option would be of lasting benefit to Volusion stores and yield Volusion a key competitive advantage.

    Reply
    • Clay O.

      Hi Howard, happy to share these updates with you to keep you informed. We’re currently exploring how best to work with Google Trusted Stores, and will keep you posted as more details become available. Thanks! -Clay

      Reply
    • Primo

      Howard, you are right on the money. Google Trusted Stores integration is a must for Volusion. I hope that they make it a priority. In addition, Schema.org mark-up, aka, rich snippets would be a great enhancement also.

      Reply
  15. mike

    about time we hear something…..I hope this happens more often

    THANK YOU!

    Reply
    • Clay O.

      Hi Mike, thanks for reading. I’ll be providing more updates on what’s going on at Volusion HQ, so stay tuned. Best wishes to you and your online store. –Clay

      Reply
  16. Joe Schodowski

    Dear Mr. Oliver,

    With over 35,000 Volusion stores it would be effective to host a users conference for Volusion store owners so they can network with each other and learn from the successes and also from their challenges.

    An annual users group where you could charge a nominal conference fee and ask your third party vendors to set up booths and have them pay a fee to market their services to Volusion store owners. It would be an opportunity for you to strengthen your brand and unite the store owners.

    Please give this some consideration.

    If you have any questions or want to discuss further please contact me directly.

    Thank you.

    Joe Schodowski
    President
    Shelving, Inc

    http://www.Shelving.com
    http://www.TheShelvingStore.com

    Reply
    • Clay O.

      Hi Joe, thanks for the response and for the suggestion. I’ll keep this in mind as we move forward and will forward this idea over to our Product Marketing team. Thanks for your business, and I wish you the best of luck! -Clay

      Reply

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