Email marketing has historically professed to be an old school channel, but that is simply not the case. Email remains to be one of the most effective marketing channels for most ecommerce businesses. From email automation and segmentation to evolutions in design, the email marketing landscape has changed significantly, making it a high-converting channel for SMBs. In fact, the average ROI is $32 for every $1 you spend on email marketing and over 60% of consumers say they enjoy receiving promotional emails weekly. With these stats, it's impossible to ignore the importance of having a strong email strategy.
We've teamed up with the experts at Essence of Email to show ecommerce business owners how to create effective email marketing strategies that are poised to bring in more sales and increase customer retention. In this webinar, you'll learn the following:
- How to grow your email lists
- Email segmentation best practices
- Three highly effective email automation workflows
- The key to email campaigns that keep customers coming back
Want to learn more about email marketing? Download our 80-page handbook, The Ultimate Guide to Ecommerce Emails.
Need extra help with your email marketing strategy? The experts at Essence of Email have years of experience creating successful email campaigns for all types of businesses. You can learn more about their services here.
What webinar topics would you like us to cover in the future? Let us know in the comments!