Around this time of year, the days are longer, the beach is crowded, and the air conditioning is always on. The shift into these summer mont…
What are Shopping Feeds? Google Shopping ads are a great exciting way to showcase your products and increase traffic to your site, providing…
So, you’ve decided to try your hand at a Pay-Per-Click (PPC) campaign for your business. Congratulations! PPC advertising is a great way to…
In the fall of 2015, Google announced that for the first time, mobile searches had surpassed desktop. This should come as no real surprise,…
We’re all guilty. We’ve all done it. I know I have, at least. Look, it happens. You’re on your computer stumbling down the rabbit hole of th…
Pay-Per-Click (PPC) campaigns can be a little daunting when first starting out. What keywords should I bid for? How should my keywords be gr…
Optimized landing pages are an essential element of online marketing and ecommerce. This is especially true now that mobile search – with it…
There’s no secret recipe for the perfect search marketing strategy, but we can often adjust the key ingredients to make our campaigns more a…
We know it’s tempting, but if you’re currently running any paid search ads, searching for you own ads could have negative effects on your ca…
