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Store Statistics
From the home page of your admin area, click "View Store Statistics".
This page will allow you to run various pre-programmed reports based on any time period, such as "past 7 days", "past month", "past year" , etc. To use this page:
1) Select a time period from the dropdown menu.
2) Select a report (i.e., "Top Customers")
3)
Select how many maximum results to show.
4) Click the "Generate Report" button.
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ROI Tracking/Ad Campaigns
From the Reports dropdown, click "ROI Trackering".
The ROI Tracker uses the same exact system as the Affiliate system. This system consits of two tables... "Affiliates" and "Customers". Therefore you'll see on this ROI Tracker page two columns on the left labeled "A" and "C", respectively. You'll also see that the ROI Tracker displays both regular affiliates, as well as ad campaigns on this page. This helps you to clearly see all advertising channels from one screen. Any clicks that hit your website from your personal advertising, or from affiliates you can see from here.
There is always one record on this ROI Tracker page called "Other". This record is like a "catch-all" for clicks. Any clicks that hit your website that are not through a TrackingURL, meaning not from a banner ad or an affiliate, end up in the "Other" campaign record. If you click on the link titled "Other" you'll be able to drill down further and see the actual pages your visitors came from.
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Installing Third-Party Tracking Scripts
Custom Reporting Capabilities
To generate custom reports, you have two options:
Custom Saved Exports:
1) From the home page of your admin area, click "Import / Export Data".
2) Click "Data Export".
3) Choose the table & columns you wish to export, and be sure to select a filetype to "Export To" such as CSV.
4) then scroll down to the "Export Later" section of the page.
(a)
Fill in the field under "Save to QueryBank as" with a name for your custom export, for example "My Custom Report 1".
(b)
Then click the "Save to QueryBank" button.
5) You'll be taken to the "Saved Exports" tab at the top of the page.
6) You'll see your saved queries here, which you can access anytime by returning to this "Saved Exports" tab. Now if you'd like to really write a CUSTOM SQL QUERY / CUSTOM SQL REPORT you can click on the pencil icon to edit this query. By editing the query you can generate virtually any report you can imagine. Please note: Custom reporting requires a strong knowledge of SQL programming.
So once you have this saved query in your "Saved Exports" tab you can run it anytime by selecting the query, choosing the export to (i.e., CSV) and clicking the "Export my data" button on this "Saved Exports" page.
Search, then Save to QueryBank:
Let's take the products table as an example.
1) Click "View All Products" from the home page of the admin area.
2) Click on the "Search" tab at the top of the page.
3) Type in the word "sony" in the "Product Manufacturer" field.
4) Scroll down and click the "Search" button.
5) This will pull up all products with a manufacturer of "sony" for example. So the point is that you just created a search on whatever you want, now you want to export this data. So to export the results of your search, do the following:
6) Scroll to the right side of the page, above the results you'll see "Export to QueryBank as" with a field to type in a name for your new saved export. Type in "My Custom Product Export 1" for example.
Now to access your saved export query anytime, you can go to:
1) From the home page of your admin area, click "Import / Export Data".
2) Click "Data Export".
3) Click on the "Saved Exports" tab at the top of the page.
Remember that it is saving the query, not the results. Therefore let's say you add another 25 produn area, click "Import / Export Data".
2) Click "Data Export".
3) Click on the "Saved Exports" tab at the top of the page.
Remember that it is saving the query, not the results. Therefore let's say you add another 25 products made by SONY. Well if you go to the "Saved Exports" page and do that one-click export to CSV for example, it's going to pull up the CURRENT list of sony products in your database. That's the whole power of saved exports!
Please note: Sometimes you may have to re-create your saved exports. For example after upgrading your store to a newer version, if any field names in the databases have changed, it may cause your saved export to error out. Therefore you'd have to re-create your saved export.
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Accessing Your Site Statistics
- Go to cp.volusion.com, cp.webhostxp.com, or cp2.volusion.com.
- Login to the control panel. Then click on domains… then click on your domain.
- Then click on Site Statistics. The main statistics page in the control panel provides general information about your site statistics. If you wish to have more detailed information you can install Smarter Stats ver2 by simply clicking the Install button.
- The main statistics page in the control panel provides general information about your site statistics. If you wish to have more detailed information you can install Smarter Stats ver2 by simply clicking the Install button.
NOTE: Currently customers that were orignally using Webhost XP are unable to access the Smarter Stats tool
- Once you have Smarter Stats installed the statistics page will provide a link for you to access this tool along with any necessary login information.
NOTE: There is no extra charge for this feature.
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